The opening sequence of a 10-minute MaxMedia video for Project Re-entry, a nonprofit organization that supports recently released offenders as they rebuild their lives. This client needed a video that not only explained their work but also helped the audience understand its importance to the wider community. Their target audience is varied and can range from local citizens and potential business partners to law enforcement professionals and others who work in the re-entry field. The budget was tight so we had to be creative and extremely efficient during production.
The opening sequence of an 11-minute video for Beyond Academics, a post-secondary education program for adults with intellectual and developmental disabilities. This client needed a video that would resonate with potential Beyond Academic students and their parents, so I featured actual students and parents, working with them on each shoot to ensure they were 'themselves' on screen. To help viewers imagine participating in the program, I made the overall feel of the video inviting, natural and relaxed.
Community Care Center:
Opening sequence of a 9-minute video for the Community Care Center, a reduced-cost/free clinic for people without health insurance. This client wanted the audience—ranging from potential donors and volunteers to health care professionals—to realize the life-changing impact of the clinic on its patients. In the body of the video I visually and narratively link 3 medical files in the Center's office to the medical stories of 3 actual patients. This technique 'makes real' what is often reduced to statistics and jargon: affordable healthcare can change lives and save lives.
"The process of engaging MaxMedia, developing the script, the taping, review of the taping and delivery of the final product was professional and accomplished within the projected timeframe. The video, presented in board meetings and in conference workshops, has been very well received."
Mary Anne Squire
Forsyth HealthCare, Inc./
"MaxMedia provided us professional service with attention to detail. Tracey is creative, skillful, and very easy to work with."
"As a director of a governmental non-profit, I am constantly challenged to do more with less resources. I found Tracey Maxwell of MaxMedia to be extremely helpful when working under such conditions. Tracey was able to explore various creative options to get the job done right. We are very pleased with our final product and our experience working with MaxMedia."